Socialnk and the General Data Protection Regulation (GDPR)

In 2016 the European Commission approved and adopted a new framework for European data protection law called the General Data Protection Regulation (GDPR). The GDPR requirements will become effective on May 25, 2018 and will affect all companies who process personal data of individuals in the EU.

We understands that data protection is important to its customers. As a European company, Socialnk is already subject to data protection laws. And as a company with customers in Europe, Socialnk is well aware of the need to provide its EU customers with services and solutions that will help them meet the EU’s new data protection requirements when they become effective next year.

What is the GDPR?

The GDPR is a new European data protection law which sets out various requirements that will become effective on May 25, 2018. It replaces the existing data protection regime for the EU under Directive 95/46/EC, and is intended to harmonise data protection laws throughout the EU by applying a single data protection law that is binding throughout all Member States. Countries outside of the EU, including countries in Asia, are also implementing laws that align with the GDPR.

Who does the GDPR apply to?

The GDPR applies to virtually all organisations that process the “personal data” of EU residents as a result of services offered to them or which monitor them, regardless of whether the organisation physically resides in the EU. Personal data is any information relating to an identified or identifiable natural person

How does the GDPR apply to Socialnk and its customers?

Socialnk is a social media management tool that enables its customers to bring together their social networks and integrate with hundreds of business applications that they already use, all in one place. Because the content on social media is user-generated, it may at any time contain personal data if users of social media decide to share such information. As a result, the GDPR will apply to both Socialnk and its customers, but in different ways.

As with the law it replaces, the GDPR distinguishes between organisations that are “data controllers” and those that are “data processors”. As explained in our Privacy Policy, Socialnk is a data processor of content generated, requested or published via its supported platforms in accordance with the instructions our customers give us through our services. Because our customers control how their content is collected and used by them, our customers are, in legal terms, the data controllers of the content that they process through our platform. Socialnk is its customers’ data processor of that content. 

Socialnk already maintains a continuous high bar for security and compliance. Uses industry-leading organisational and technical measures to keep personal data secure.

For more information on the types and categories of data we and our customers collect and process, please see our Privacy Policy.

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